The Atlantic City metro is home to 369,940 people (up 37.8% over five years), with a median household income of $80,600. Typical rent of $2,049/month works out to 30.5% of the median household income — near the 30% affordability threshold (Census ACS + Zillow, September 2026).
The share of Atlantic City's workforce by sector — the base of tenant demand:
| Sector | % of workforce |
|---|---|
| Education & health care | 25.0% |
| Arts, food & hospitality | 18.5% |
| Retail trade | 11.4% |
| Professional & management | 9.9% |
| Construction | 6.8% |
Education & health care is the metro's largest employment base — sectors like education and health care are recession-resilient anchors for rental demand.
Rents at 30.5% of median income leave moderate headroom; underwrite rent growth conservatively. Market pricing, yields and the Star Score live on the Atlantic City market page; run a deal in the calculator.
At the 30%-of-income affordability rule, typical rent of $2,049/month suggests a household income around $82,000/year. The metro's median household income is $80,600.
By workforce share: Education & health care (25.0%), Arts, food & hospitality (18.5%), Retail trade (11.4%) (Census ACS 5-year).