The Cincinnati metro is home to 2,255,257 people (up 4.0% over five years), with a median household income of $79,490. Typical rent of $1,522/month works out to 23.0% of the median household income — comfortably below the 30% affordability threshold (Census ACS + Zillow, September 2026).
The share of Cincinnati's workforce by sector — the base of tenant demand:
| Sector | % of workforce |
|---|---|
| Education & health care | 23.1% |
| Manufacturing | 14.0% |
| Professional & management | 12.0% |
| Retail trade | 11.1% |
| Arts, food & hospitality | 8.6% |
Education & health care is the metro's largest employment base — sectors like education and health care are recession-resilient anchors for rental demand.
Rents at 23.0% of median income leave room for rent growth without pricing out the median tenant. Market pricing, yields and the Star Score live on the Cincinnati market page; run a deal in the calculator.
At the 30%-of-income affordability rule, typical rent of $1,522/month suggests a household income around $61,000/year. The metro's median household income is $79,490.
By workforce share: Education & health care (23.1%), Manufacturing (14.0%), Professional & management (12.0%) (Census ACS 5-year).