The Deltona metro is home to 689,939 people (up 8.7% over five years), with a median household income of $67,599. Typical rent of $1,767/month works out to 31.4% of the median household income — near the 30% affordability threshold (Census ACS + Zillow, September 2026).
The share of Deltona's workforce by sector — the base of tenant demand:
| Sector | % of workforce |
|---|---|
| Education & health care | 21.8% |
| Retail trade | 13.2% |
| Professional & management | 13.1% |
| Arts, food & hospitality | 10.8% |
| Construction | 8.4% |
Education & health care is the metro's largest employment base — sectors like education and health care are recession-resilient anchors for rental demand.
Rents at 31.4% of median income leave moderate headroom; underwrite rent growth conservatively. Market pricing, yields and the Star Score live on the Deltona market page; run a deal in the calculator.
At the 30%-of-income affordability rule, typical rent of $1,767/month suggests a household income around $71,000/year. The metro's median household income is $67,599.
By workforce share: Education & health care (21.8%), Retail trade (13.2%), Professional & management (13.1%) (Census ACS 5-year).