BRRRR ★ MARKETS
41STAR SCORE

Hilton Head Island, SC rental market data (2026)

As of September 2026, the typical home in the Hilton Head Island metro costs $521,588 and typical rent is $1,971/month — a price-to-rent ratio of 22 and a gross rental yield of 4.5%. Hilton Head Island scores 41/100 on the Star Score index, ranking #174 of 174 tracked US rental markets.

The Hilton Head Island metro posts a price-to-rent ratio of 22 on a typical home value of $521,588 and typical rent of $1,971/month — a gross rental yield of 4.5% before expenses. Factor scores below show how it stacks up on landlord law, taxes, growth and risk.

New to this? The price-to-rent ratio is the home price divided by a year of rent — lower means rents are big relative to prices, which favors landlords. Gross yield is a year of rent as a % of the price, before expenses. BRRRR = Buy, Rehab, Rent, Refinance, Repeat: buy below market, fix it, rent it, then refinance to pull your cash back out and buy the next one. Full walkthrough in the beginner's guide.

Key numbers

MetricValue
Typical home value (ZHVI)$521,588
Typical rent (ZORI)$1,971/mo
Price-to-rent ratio22
Gross rental yield4.5%
Star Score41/100 ★★☆☆☆
Rank among tracked markets#174 of 174
Your buying power in Hilton Head Island

Why Hilton Head Island scores 41

FactorScoreWeight
Gross yield135%
Entry price (vs $100K reference budget)015%
Landlord-friendliness8515%
Equity growth8715%
Property-tax drag (inverted)9110%
Climate & insurance risk (inverted)6010%

More context: Living in Hilton Head Island — economy, industries & affordability

See how it stacks up in the full rankings — head-to-head pages cover the top 15 markets.

Star Opportunities in Hilton Head Island flagged 2026-10-24

Active listings our scanner flagged for under-market signals — price cuts, long days on market, below-comp pricing. Leads to underwrite, not appraisals; verify everything locally.

300 Woodhaven Dr, Apt 5309, Hilton Head Island, SC 29928 ★ 100
$139,900 · 2bd 2ba · 1,500 sqft
est. 30.0% under market · modeled rent $2,110/mo (18.1% yield)
Motivation 100 · Stale listing−6.4% price cut272 days on marketfind listing →
300 Woodhaven Dr, Apt 1204, Hilton Head Island, SC 29928 ★ 100
$124,990 · 2bd 2ba · 1,042 sqft
est. 30.0% under market · modeled rent $1,470/mo (14.1% yield)
Motivation 100 · Stale listing241 days on marketfind listing →
156 Dillon Rd, Apt 211, Hilton Head Island, SC 29926 ★ 100
$193,000 · 2bd 2ba · 1,120 sqft
est. 30.0% under market · modeled rent $1,580/mo (9.8% yield)
Motivation 86 · Condition discount (hypothesis)193 days on marketfind listing →
9 Harbourside Ln, Unit 7336, Hilton Head Island, SC 29928 ★ 100
$105,000 · 2bd 2ba · 1,057 sqft
est. 30.0% under market · modeled rent $1,490/mo (17.0% yield)
Motivation 100 · Condition discount (hypothesis)199 days on marketfind listing →
300 Woodhaven Dr, Apt 2501, Hilton Head Island, SC 29928 ★ 100
$139,900 · 2bd 2ba · 1,241 sqft
est. 30.0% under market · modeled rent $1,750/mo (15.0% yield)
Motivation 100 · Chasing the market−34.9% price cut144 days on marketfind listing →

Run one through the BRRRR calculator. Rent figures are modeled from metro data, not appraisals.

Investor-friendly agent working Hilton Head Island? Become this market's Featured Agent →

Assumable-mortgage pocket: 27.3% of SC's 2019-21 mortgage originations were government-backed (FHA/VA/USDA) — assumable by law, mostly at ~3% rates. VA loans can be assumed by non-veterans, including for investment purchases. The Assumability Index →

What would a rehab cost here?

National rule-of-thumb renovation costs (2026, per square foot) applied to a typical ~1,400 sq ft single-family in this market — every house differs, so treat these as planning ranges, not bids:

Scope$/sq ftTypical house
Paint & refresh (cosmetic light)$15–25$21K–35K
Cosmetic full (floors, kitchen refresh, baths)$25–45$35K–63K
Full renovation (systems + finishes)$45–75$63K–105K
Gut / structural$75–120$105K–168K

Run your own numbers for Hilton Head Island in the BRRRR & rehab calculator. Run a rehab crew in Hilton Head Island? Founding crews list free →

Frequently asked questions

Is Hilton Head Island a good market for rental property in 2026?

Hilton Head Island scores 41/100 on the Star Score index (#174 of 174 tracked markets), with a gross rental yield of 4.5% at September 2026 prices. At current prices it works better as a place to live than a place to snowball rental equity.

What is the price-to-rent ratio in Hilton Head Island?

22 — the typical home value ($521,588) divided by a year of typical rent ($1,971/month × 12). Ratios under about 15 generally favor buying and landlording.

Is Hilton Head Island a good BRRRR market in 2026?

With a typical home at $521,588 and rent of $1,971/month (4.5% gross yield), Hilton Head Island can work for BRRRR in select submarkets, but higher prices or thinner yields mean deals need bigger discounts to snowball.

How much rent does the typical Hilton Head Island home earn?

Typical asking rent in the Hilton Head Island metro is $1,971 per month as of September 2026, per Zillow's Observed Rent Index.

Home values and rents: Zillow ZHVI / ZORI, September 2026 metro figures. Factor scores are editorial estimates on public data. Last reviewed October 2026. Not investment advice — verify locally before acting. Methodology & sources.