The Huntington metro is home to 372,801 people (up 4.1% over five years), with a median household income of $58,483. Typical rent of $1,086/month works out to 22.3% of the median household income — comfortably below the 30% affordability threshold (Census ACS + Zillow, September 2026).
The share of Huntington's workforce by sector — the base of tenant demand:
| Sector | % of workforce |
|---|---|
| Education & health care | 31.1% |
| Retail trade | 12.5% |
| Manufacturing | 8.5% |
| Arts, food & hospitality | 8.3% |
| Professional & management | 7.7% |
Education & health care is the metro's largest employment base — sectors like education and health care are recession-resilient anchors for rental demand.
Rents at 22.3% of median income leave room for rent growth without pricing out the median tenant. Market pricing, yields and the Star Score live on the Huntington market page; run a deal in the calculator.
At the 30%-of-income affordability rule, typical rent of $1,086/month suggests a household income around $43,000/year. The metro's median household income is $58,483.
By workforce share: Education & health care (31.1%), Retail trade (12.5%), Manufacturing (8.5%) (Census ACS 5-year).