The Savannah metro is home to 412,089 people (up 8.0% over five years), with a median household income of $74,632. Typical rent of $1,771/month works out to 28.5% of the median household income — near the 30% affordability threshold (Census ACS + Zillow, September 2026).
The share of Savannah's workforce by sector — the base of tenant demand:
| Sector | % of workforce |
|---|---|
| Education & health care | 21.8% |
| Retail trade | 12.4% |
| Professional & management | 11.3% |
| Arts, food & hospitality | 11.3% |
| Manufacturing | 10.0% |
Education & health care is the metro's largest employment base — sectors like education and health care are recession-resilient anchors for rental demand.
Rents at 28.5% of median income leave moderate headroom; underwrite rent growth conservatively. Market pricing, yields and the Star Score live on the Savannah market page; run a deal in the calculator.
At the 30%-of-income affordability rule, typical rent of $1,771/month suggests a household income around $71,000/year. The metro's median household income is $74,632.
By workforce share: Education & health care (21.8%), Retail trade (12.4%), Professional & management (11.3%) (Census ACS 5-year).